About the Book
Starting a business isn't easy. In fact, it can be scary, exhausting and demoralising. When it finally takes off, even though you're fulfilling a lifelong dream, it can be a struggle to keep up with the rest of your life. How can you cope with the inevitable stresses and strains along the way? In The Business Survival Kit, serial entrepreneurs Byron Cole and Bianca Miller-Cole prepare you for the ride of your life. You will learn how to cope with stress, anxiety and uncertainty; build your confidence and tackle impostor syndrome; maintain a healthy work/life balance; build strong networks; nurture your personal relationships; and stay motivated (even when faced with failure). With straight-talking advice and insights from leading experts, The Business Survival Kit will give you the advice and emotional support you need at every stage of starting and maintaining a business, and rigorously prepare you for everything that is to come.