The Little Black Book of Innovation, with a New Preface's front cover

The Little Black Book of Innovation, with a New Preface How It Works, How to Do It

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About the Book

In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth. Anthony also provides a powerful 28-day program for mastering innovations key steps: finding insight, generating ideas, building businesses, and strengthening capabilities. With its wealth of illustrative case studies from around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses.

All Editions

9781633693401
Paperback, 2nd Edition
ISBN13: 9781633693401
Harvard Business, 2017

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