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About the Book

In Personal Benchmark: Integrating Behavioral Finance and Investment Management, Chuck Widger and Dr. Daniel Crosby outline the ways in which a program of embedded behavioral finance, fueled by what matters most to you, can be your protection against irrational financial behavior.

All Editions

9781118963326
Hardcover, 10th Edition
ISBN13: 9781118963326
Wiley & Sons, Incorporated, John, 2014

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