Manage the Media Don't Let the Media Manage You
Manage the Media Don't Let the Media Manage You
Hardcover
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Contact us for further queries.About the Book
Suitable for CEOs, this book explains how you can strengthen ties to the press, and manage those relationships effectively over the long-term. It enables you learn to repair your company's public image, and maintain goodwill with the community. It offers practical suggestions that help you learn how to take charge of various crisis situations.
All Editions
Hardcover, 13th Edition
ISBN13: 9781422121481
Harvard Business, 2008
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