Prophets in the Dark
How Xerox Reinvented Itself and Beat Back the Japanese
Paperback
Rs 840
| Genre: | Business & Management, Business Strategy |
|---|---|
| Language : | English |
| Published: | August 01, 1993 |
| Edition: | 9th |
Paperback | |
| ISBN13: | 9780887306341 |
| ISBN10: | 0887306349 |
| Pages: | 336 |
| Dimensions: | 5.25 x 8.0 x 1.0 inches |
| Weight: | 295 g |
About the Book
When Kearns became CEO of Xerox in 1982, he learned that the seemingly solid company was in danger of going under if it didn't react to increasing Japanese competition. Now he tells how his "prophets in the dark" slashed costs, doubled production, and cut the product development cycle by a full year to get Xerox back on top. Photos.