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Guts

by Robert A. Lutz

Hardcover

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Business & ManagementBusiness StrategyEnglish
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The second edition is an update of a highly popular treatise on the business philosophy that revolutionized Chrysler. Through Lutz's Laws, the author kicks the sacred cow of strict linear, quantitative analysis in favor of a more balanced approach that embraces creative thinking.

All Editions

9780471463221
Hardcover, 7th Edition
ISBN13: 9780471463221
Wiley, 2003

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