The Longer Long Tail
by Chris Anderson
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Publisher:
Random House Business Books
| Genre: | Electronic commerce |
|---|---|
| Language: | en |
| Published: | 2009 |
| ISBN13: | 9781847940360 |
| ISBN10: | 1847940366 |
About the Book
What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In t