by Henry Mintzberg, Bruce W. Ahlstrand, Bruce Ahlstrand, Joseph Lampel
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Publisher:
Simon and Schuster
Genre:
Business & Economics
Language:
en
Published:
June 06, 2005
ISBN13:
9780743270571
ISBN10:
0743270576
About the Book
This indispensable guide for the creative manager takes readers on a powerful, comprehensive, and illuminating tour through the fields of strategic management. The result is a brilliant, penetrating primer on business strategy that is, at the same time, immensely readable and fun.