by Bill Gallagher, Orvel Ray Wilson, Jay Conrad Levinson
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Publisher:
Houghton Mifflin Harcourt
Genre:
Business & Economics
Language:
en
Published:
1992
ISBN13:
9780395578209
ISBN10:
0395578205
About the Book
Like the extremely successful Guerrilla Marketing and Guerrilla Marketing Attack, this latest addition to the series is written in the traditional "guerrilla" style, presenting unconventional and unusual ideas that are accessible and exciting for salespeople at every level.