Made to Stick
by Chip Heath, Dan Heath
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Publisher:
Random House
| Genre: | Self-Help |
|---|---|
| Language: | en |
| Published: | 2008 |
| ISBN13: | 9780099505693 |
| ISBN10: | 009950569X |
About the Book
Focusing on successful marketing campaigns and undying urban legends, this book is written for anyone who strives to craft messages that are memorable and lasting.