Jamming
by John J. Kao
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| Genre: | Creative ability in business |
|---|---|
| Language: | en |
| Published: | 1996 |
| ISBN13: | 9780002556200 |
| ISBN10: | 0002556200 |
About the Book
This work shows how organizations fail by not making full use of creative resources whilst other companies gain enormous advantage, transforming imagination into hard profit and a competitive position.