The Most Expensive Game in Town
by Mark Hyman
Paperback
Rs 2213
Currently not available.
Request this book.| Genre: | Social Science, Textbook |
|---|---|
| Language : | English |
| Published: | April 09, 2013 |
| Edition: | 4th |
Paperback | |
| ISBN13: | 9780807001448 |
| ISBN10: | 0807001449 |
| Dimensions: | 5.35 x 8.3 x 0.5 inches |
| Weight: | 236 g |
About the Book
A look at how commercialization has transformed youth sports from fun into a heavily commercialized and profitable venture
Examining the youth sports economy from many sides—the major corporations, the small entrepreneurs, the coaches, the parents, and, of course, the kids—Hyman probes the reasons for rapid changes in what gets bought and sold in this lucrative marketplace. He reveals the effects on kids and profiles the individuals and communities bucking this destructive trend of commercialization.
Examining the youth sports economy from many sides—the major corporations, the small entrepreneurs, the coaches, the parents, and, of course, the kids—Hyman probes the reasons for rapid changes in what gets bought and sold in this lucrative marketplace. He reveals the effects on kids and profiles the individuals and communities bucking this destructive trend of commercialization.