The Longer Long Tail How Endless Choice is Creating Unlimited Demand

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Now, in this eagerly anticipated book, he takes a closer look at the new economics of the Internet age, showing where business is going and exploring the huge opportunities that exist: for new producers, new e-tailers, and new tastemakers.

All Editions

9781847940360
Paperback, 4th Edition
ISBN13: 9781847940360
R H Business Books, 2009

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