Manage the Media's front cover

Manage the Media Don't Let the Media Manage You

Hardcover
Rs 790
Genre:Textbook
Language : English
Published: March 04, 2008
Edition:13th

Hardcover

ISBN13:9781422121481
ISBN10:1422121488
Pages:103
Dimensions:4.58 x 7.49 x 0.54 inches
Weight:170 g

About the Book

Suitable for CEOs, this book explains how you can strengthen ties to the press, and manage those relationships effectively over the long-term. It enables you learn to repair your company's public image, and maintain goodwill with the community. It offers practical suggestions that help you learn how to take charge of various crisis situations.